6 steps to creating high converting native ads

How to break above the noise with native advertising.

Reaching your target audience and gaining traction and interest with native ads is far more complex than simply slapping up an ad that will integrate with a medium. Make sure your native ads are working for you. With the threat of ad blocking, creating native ads the right way is growing in importance.

According to industry research, if ad blocking remains at its current level across the board, publishers will lose $35 billion by 2020. One of the best ways publishers and marketers can combat this hold on digital advertising is to branch into native ads with content that’s done correctly. But how?

Follow this simple, 6-step guide from Experts Exchange to learn how to create successful native ad campaigns. Visit Digital Marketing Depot to download your copy.

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Bing Ads Editor for Mac is now available to everyone

The highly requested desktop tool is now out of beta.

After running in beta in the US since last June, Bing Ads Editor is now available globally.

The Mac version of the desktop editing tool for Bing Ads campaigns has been at the top of advertisers’ feature requests lists for years. The Mac version has parity with the Windows desktop editor, including the ability to manage multiple accounts and copy and paste items across accounts.

Anyone who’s tried knows that making multiple updates to campaigns through the web interface can be very slow going (as it is with AdWords). That’s where the desktop tools come in. Bing Ads Editor enables advertisers to build out campaigns and make several changes at once. Advertisers can also make edits to campaigns before pushing them live.

The availability of a desktop editor for Mac could increase adoption of Bing Ads by Mac-heavy advertisers and agencies. The beta has largely been well received by advertisers, and Bing says the Mac Editor is now faster than it was in beta.

Advertisers can download Bing Ads Editor for Mac here.

To know more latest update or tips about Search Engine Optimization (SEO), Search Engine Marketing (SEM) - Fill ContactUs Form or call at +44 2032892236 or Email us at - adviser.illusiongroups@gmail.com.